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What are cookies?
Cookies save you the trouble of reentering certain information in some registration areas, help to deliver content-specific information to you, and track which sections of the site are most popular. A ‘cookie’ is actually a file that our web server or the web server of one of our third-party partners may send to your computer when you access one of our sites. This file is then stored on your computer.
What types of cookies and other tracking technologies do we use?
Our site may use the following types of cookies and tracking technologies, among others:
Why do we allow third-party partners to place cookies on your computer?
Like most advertisers, we place advertisements where we think they will be most relevant to customers. One way we do so is by allowing network advertising companies with whom we work to place their own cookies when an individual visits our site. This enables the network advertising company to recognize individuals who have previously visited our site. When the individual visits a third-party web site on which that network advertising company has purchased ad space, the advertising company can then recognize the individual’s interest in Roche products and services and deliver one of our advertisements.
How does our site respond to web browser “Do Not Track” signals?
Certain web browsers and other programs may be used to signal your preferences to Roche about how or whether Roche or third parties may collect information about your online activities. Currently, Roche does not respond to such signals.
What choices do you have regarding the delivery of targeted advertisements on third-party sites?
The Digital Advertising Alliance and the European Interactive Digital Advertising Alliance maintain web sites where consumers can opt out from receiving interest-based advertising from some or all of the network advertising companies participating in the program.
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